2 year warranty
Our latest straightener
Our most advanced straightener senses your hair & adapts the temperature. Maintains up to 93% of your hair's strength
Style with care: ThermoShield technology for even styling with less heat damage. Added UV protection with mineral ions
Style with care: ThermoShield technology for even styling with less heat damage
Easy everyday styling, featuring ThermoProtect Technology to prevent overheating
Hydrate as you straighten
Actively protect the heat and hydration balance your hair needs for long-term hair quality improvement5 with Aqua SenseIQ.

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Tested at heat setting 170°C vs air-dried hair for a 3-month test period.
Tested at heat setting 170°C, vs. vs. Philips straightener BHS742 for a 3-month test period.
SenseIQ mode at 200 ° C, mean results.
tested at 180°C vs HP8361 at 210°C.
Hair quality improvement is determined through four key attributes- smoothness, shine, moisture and strengthen. Comparative testing was conducted against air-dried hair for shine and smoothness, and against Philips BHS742 model for moisture and strength. Long-term equals a 3-month test period. For the straightener, three attributes — smoothness, shine, and strength — show improvement, while moisture is on par with the benchmark.
SenseIQ at 170°C.